Product Descriptions & Hero Pages My goal when crafting product descriptions was to engage and educate audiences with thought-provoking and compelling copy.…
Effusio By Thorne My copy and branding concepts played a key role in marketing collateral for the launch of the Effusio brand. …
Amazon Advertising Examples of my work for various advertisements across Amazon devices, along with content for our product pages.…
Print and Packaging Examples of past work for both print ads along with different examples of packaging copy that has performed well.…
NSF Certified For Sport® Campaigns Copy and campaigns I’ve created for targeted sport and fitness audiences. …
Direct Mail Campaign (2019-2020) I was tasked with creating copy that pitched the core of Thorne’s brand and products to 15+ segmented audience groups.…
Long-form Copy A few examples of long-form blog posts I’ve done for engagement and thought leadership. …
Social and Product Videos The goal of this project was to engage consumers and increase brand awareness for Thorne health solutions. …
Promotional Videos A collection of long format promo videos use for product launches and other branding campaigns for Thorne.…
Radio Advertisements Examples of the concepting and scripting I did for a few national radio spots. …
Content Writer @ Frazer Consultants Here is a selection of my work while employed as the Senior Content Writer with Frazer Consultants. …
News Designer @ Lee Enterprises Here are some examples of different newspaper section covers that I designed and edited. …
